The operating system for African couture

See it before
it is sewn.

COUTURIQ turns every client consultation into a photoreal preview of the finished garment, a timestamped design approval, and a permanent digital record of the order. All before the first stitch.

Built for African ateliers Nigeria first Preparing for pilot

“I travelled 500km home for Eid, and never wore my outfit.”

Ilorin, Eid el-Fitr

A reference photo sent over WhatsApp. A designer trusted for years. A garment that arrived the day before Sallah in the wrong style, and too tight. The problem was not the tailor. The system was.

The cost of paper

Ten books, one desk, no memory.

Across Africa, couture businesses turning over millions of naira still run on notebooks, voice notes and torn measurement cards. Every order passes through a stack of disconnected systems, and none of them remember anything.

01Consultation book
02Measurement book
03Client agreement
04Production notebook
05Sketchbook
06Receipt book
07Invoice book
08Client folder
09Appointment diary
10Calculator

All of it becomes One intelligent operating system

How it works

One couture journey. Zero paper.

From the first enquiry to the finished garment, every stage is captured and kept. Clients see exactly what they approved. The designer keeps the record.

01

Client onboarding

Every client begins as a permanent digital record instead of another paper notebook.

02

Consultation

Occasion, event date, style, fabric, personality and cultural preference, captured in one guided conversation.

03

Measurements

Take measurements anywhere from your phone and keep them safe for life. No lost books, no torn cards, no starting over.

04

Bespoke Vision

A sketch or reference image becomes a hyper realistic preview on the client’s own face and real measurements, so what is ordered is exactly what is delivered.

05

Design approval

Clients approve the design or request a change. Every decision is timestamped and dated, and can never be overwritten.

06

Client agreement

A branded agreement, signed digitally and stored with the order itself.

07

Deposit and production

Paid on the platform. Production, balance and delivery tracked to a permanent record.

The intelligence

Software that understands couture, not just invoices.

Global tools understand invoices. None of them understand aso-ebi, a Sallah deadline, a modesty preference, or how adire behaves when it falls. COUTURIQ is built for one industry, on one continent, from the ground up.

Bespoke Vision

See it before it is sewn

A hyper realistic preview of the real client, on their own face and real measurements, in 360 degrees, before a single stitch is made.

360°Turntable preview

Fabric Intelligence

Cloth as a physics object

African fabrics scored for drape, weight, stiffness and sheen, so the preview behaves the way the real cloth behaves.

52+Fabrics scored

Personality Engine

Style that fits the person

Archetypes, a modesty spectrum and cultural contexts, so recommendations respect who the client actually is.

15Archetypes

Measurement Intelligence

Measurements that never vanish

Every client keeps a secure measurement profile for life, taken from your phone anywhere you are. No more torn cards.

40Structured fields

The record

Evidence, not hope

Every approval carries a date and a time, and nothing can be quietly changed later. The dispute ends before it starts.

Permanent record

The atelier

One desk, one system

Consultations, appointments, agreements, production pipeline, invoices and payments, all linked to the same order.

1Operating system

The mark

Heritage, craft and intelligence, in one letter.

COUTURIQ is built for African creators and designed for the world. The mark carries the same idea the product does.

The needle

The fashion creator. Craftsmanship, precision, and the human touch at the heart of every garment.

The thread

The creative journey. Connection and workflow, from first brief to finished masterpiece.

The circuit nodes

Intelligence. Data, insight, recommendation and automation, woven through the work.

The African pattern

Heritage. Traditional African textile geometry, identity and culture.

The COUTURIQ logo explained: the needle for craftsmanship, the thread for the creative journey, AI circuit nodes for intelligence, and African textile geometry for heritage.

Plans

Every plan removes another paper book.

Designers are not paying for sketches. They are paying to stop running a couture business on paper.

Free

NGN 0

Forever

Explore COUTURIQ

  • 1 active client
  • 1 design visualization each month
  • 1 invoice each month
  • Visualization is watermarked
  • No client revision rounds
  • No workflow

Starter

NGN 18,000

Per month

For independent designers

  • 20 AI design visualizations / month
  • 1 client revision round per order
  • WhatsApp and email approval
  • Scheduling
  • Branded invoices

Most popular

Pro

NGN 35,000

Per month

Growth ready fashion houses

  • 40 AI design visualizations / month
  • 2 client revision rounds per order

Everything in Starter, plus

  • Fabric Intelligence Engine
  • All 15 personality archetypes
  • Multi-currency invoicing
  • Automated consultation, fitting and designer reminders

Studio

NGN 65,000

Per month

For established couture houses

  • 75 AI design visualizations / month
  • 2 client revision rounds per order

Everything in Pro, plus

  • White-label invoicing
  • Advanced studio reporting
  • Advanced analytics
  • Priority AI processing
  • Dedicated support

Maison

NGN 95,000

Per month

The pinnacle of management

  • 100 AI design visualizations / month
  • 3 client revision rounds per order

Everything in Studio, plus

  • Priority generation queue
  • White-label client experience

Annual billing saves 20 percent. Pricing shown for the Nigerian launch market.

The waitlist

Be among the first ateliers on COUTURIQ.

Shopify gave commerce an operating system. Toast gave restaurants one. African couture is still waiting. Join the pilot list and we will come to you first.

Or write to info@couturiq.com. We only use your details to contact you about the COUTURIQ pilot.